Coaching, courses, and community for agents who want a thriving business and a happy life. Join us to master the art of sustainable, scalable, stress-free real estate.
⭐️⭐️⭐️⭐️⭐️ Rated 5.0 by agents nationwide — [See Client Reviews]
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TRUSTED BY
You work hard. You know how to hustle. You might get a payoff from all that effort…
But it’s killing you.
You’re answering calls, emails, and texts at all hours. A full day off—let alone a real vacation—is a fantasy. Every deal feels harder and harder to close.
You’re burning out, and you know it.
Now is the time to do something about it.
I'm Steve Shull, and I've been coaching agents like you for over 32 years. Together with my team of expert coaches, I'll teach you how to…
*Not the other way around.
Learn the fundamentals of building a sustainable, scalable, stress-free business with our books.
Get ongoing education, support, and accountability from a live coach, in a group or one-on-one.
Attend a bootcamp, retreat, or conference for an intensive learning experience with like-minded agents.
Dive deep into a specific topic on your own schedule with our on-demand video courses.
"Thanks to Steve’s coaching, I now work 15 hours a week on average and have made high 6 figures for over 15 years. I didn’t have to do anything new, creative, or different—I just had to listen to what he told me to do and do it consistently. Steve focuses on the ACTIONS and MINDSET that allow you to thrive, not business plans and forced goals. As a result my work is high-impact and fun. Instead of being burnt out, I am on fire and loving my life."
Jeffrey Saad | Los Angeles, CA
LIVE 2-DAY EVENT
Game Plan 2027 is a high-impact, two-day live event designed to help you step out of chaos and run your business with clarity, confidence, and intention. You’ll learn how to reduce what no longer matters, strengthen your standards, build better systems, and operate as the Trusted Advisor your clients need.
Purchase of an in-person ticket includes access to all live sessions, event materials, meals, refreshments, and the Day 1 evening cocktail reception.
LIVE 6-WEEK CLASS
Business by Design is a focused, high-impact program led by Steve Shull and top-producing agent Zach Zeldner, designed to help real estate professionals build a repeat-and-referral business through clear systems, structure, and intentional execution. Over six weeks, you’ll learn how to design a business that delivers a high-level client experience while becoming more predictable, process-driven, and sustainable.
If you’re ready to stop relying on hustle and start running a business that works for you—with consistency, clarity, and control—this program gives you the blueprint to do it.
LIVE 12-WEEK ROLE PLAY GROUP
Join a highly interactive 12-week role play experience with David Lewis designed to help real estate agents master high-stakes client conversations through real-world practice, expert coaching, and direct feedback. Each session is fast-paced and fully participatory—giving you the reps you need to build confidence, sharpen your communication, and apply Tactical Empathy in real time.
Choose from three progressive role play classes—starting with New Client Discovery, advancing your skills, and culminating in mastering the five most critical conversations—so you can grow at your level and keep leveling up.
Once you provide your information a member of our team will be in touch to discuss coaching options and next steps.
