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The Performance Six Coaching Program

 

Rewire your brain from stress to success as a real estate agent. This program keeps you focused on what actually* grows your business, every single day. 

*Spoiler alert: it’s not what most agents are doing!

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Starting July 1, we’re entering the next evolution of our coaching journey.

Bad habits are killing your real estate business

And not just your business—your whole life.

  • You’re always chasing the next deal
  • You feel pulled in a million directions
  • You’re never sure if what you’re doing is working
  • You work 24/7/365 and feel like you can’t stop
  • You’re TIRED and ready for a change

No, you don’t have to quit real estate! You just have to learn how to do it in a sustainable, scalable, stress-free way.

 

With this program, you’ll…

 ✔ Learn how to stop doing what doesn’t work

✔ Build the right habits to fuel sustainable growth

✔ Start each morning focused on what actually matters

✔ Hone your most important skills every single day

✔ Rewire your brain to do business with joy instead of stress (yes, it IS possible!)

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How It Works

Kick off your day with FOCUS

Start each day with a short call that gets you zoned in on what actually grows your business.

Why: Because most agents waste all their time on things that don’t matter

When: 8 - 8:30 AM PT Monday to Friday

and a special weekly call focused on Mindset Tuesdays at 9 AM PT

What: This is not just a pep talk. It’s training your brain to break your old bad habits and replace them with good ones. Each day we dive into one of the Performance Six—the only six things you need to do to build a sustainable, scalable, stress-free real estate business. 

 

Wrap up your day with SKILLS

End each day by practicing the skill that matters most in this business: communication.

Why: Because poor communication is the number one reason you struggle to thrive.

When: Two opportunities daily-2:30 PM PST  5:30 PM EST
5:30 PM PST/ 8:30 PM EST 

Monday to Thursday

What: Real-time, interactive role play. Each day we take one of the hard conversations agents face and work through it using an emotionally intelligent and empathetic approach to achieve the best outcome possible. This is your a chance to get on the hot seat and hone your skills in a low-stakes environment.

Boost your week with

STANDARDS 

Refresh your business mindset each week with a powerful hour training dedicated to one of the Performance Six — our gold-standard framework for real estate success.

Why: Without mastery of these six core standards, building a sustainable, scalable, and satisfying real estate business is out of reach.

When: 1 - 2 PM PT Thursdays

What: This is not surface-level training. We take a deep dive into
July – Acting Strategically
August – Optimizing Time
September – Cultivating Relationships
October – Implementing Process
November – Mastering Communication
December – No monthly call due to our live event Game Plan 2026 

 

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⭐⭐⭐⭐⭐

Gabe Nies

This program is designed to take the fear, uncertainty, and confusion that most agents experience in the real estate business every day and turns that fear into insight, focus and doable daily actions.

⭐⭐⭐⭐⭐

Stephanie Sills

Performance Coaching has had a profound impact on me as a real estate professional. Nowhere else in the industry will you find a more enlighten, honest, and straightforward approach to building a sustainable and fulfilling business.

⭐⭐⭐⭐⭐

Andrea Frank

I could go on and on about how much Steve Shull and Performance Coaching have impacted both my personal and professional life. It’s a complete game-changer. The energy and mindset shift you get from this program are infectious—it’s not just about improving at work, it’s about living your best life.

One Call Can Change Everything – Watch Now

Preview what it’s like to join us each morning—these are real moments from our 8 AM PT coaching calls.

 
 

Learn from all our coaches

Our whole coaching team participates in this program, so you'll hear from a variety of voices, all united in their dedication to doing real estate the sustainable, scalable, stress-free way.

Meet Our Coaches

Join The Performance Six Coaching Program

This is your investment in becoming a full-fee, mastery-level agent.

Monthly

$600/m

  • No long term commitment- you're free to pause or cancel your subscription at anytime with just a few day's notice.
  • Option to upgrade at anytime- love the program? You can switch to quarterly, 6 month, or annual plan at anytime to receive a discount.
  • Access to all program calls and features.
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Quarterly

$1,600

  • Save $200 instantly compared to month to month pricing.
  • Commitment builds consistency- a 3 month runway gives you time to start to integrate the standards in your business.
  • Access to all program calls and features.
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6 Months

$3000

✨ Most popular option ✨ 

  • Half a year of full commitment- gives you the runway to lock in habits and measure progress, and make mastery your default operating system
  • Real transformation requires time. A 6-month commitment ensures you move beyond just “knowing” the standards to living them.
  • Access to all program calls and features.
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1 Year

$5000

  • Save $2,200 per year compared to monthly pricing
  •  A full yer allows you to cycle through all six Performance Standards. Build real mastery through repetition, integration, and reinforcement.
  • Your coaching is locked in for the year — no price hikes, no disruptions, just consistent support
  • Access to all program calls and features.
  • Special discount pricing of $1,000 for Game Plan 2026 in person ticket.
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Not ready to enroll yet? Book a free consultation and get all your questions answered.

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