LIVE ROLE PLAY GROUP
Role Play with Steve Shull
The Role Play Group You've Been Waiting For. With Steve Shull, Co-Author of The Full Fee Agent (30,000+ Copies Sold)
Starting Tuesday, September 23rd, join a 10-week live Role Play Group led by Steve Shull – one of real estate's most respected coaches and co-author of The Full Fee Agent.
10 Weeks. 1 Hour a Week. 20 Agents Max.
Join now for $2,400
This is not a class.
This is not a coaching call.
This is training camp.
And you’re about to get your reps in.
What This Is
An elite, small-group training for agents who want to master the conversations that define their income—and stop winging it. Each week, we drill the exact skills that separate amateurs from pros. You will not be watching. You will be on the field.
This is not for everyone.
If you’re looking to listen quietly in the background… this is not it.
If you’re too busy to prepare each week… this is not it.
If you’re not ready to be called on, challenged, and coached directly… this is not it.
But if you’re ready to train like it matters…
If you’re ready to earn mastery through focused reps…
And if you’re ready to be one of the most prepared, powerful communicators in real estate…
This is for you.
What We’re Training For
The Big Four Conversations that define your business:
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Commission (Buyer + Seller)
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Positioning (Why their strategy matters)
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Buyer Agreements (Securing loyalty without pressure)
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The New Client Discovery Call (Your first impression = everything)
These are the exact conversations that separate the agents who survive… from the agents who thrive.
The Structure
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1-hour live session each week
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Tight format: no rambling, no lectures, no “gab sessions”
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Everyone will be called on every week
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No hiding in the back of the line
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No one dominates. Everyone trains.
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Weekly assignments to prepare and level up
Frequently Asked Questions
Who is this for?
Agents who are committed to mastering communication and building a repeat/referral business the right way.
How big is the group?
Small enough to keep it intimate, large enough to learn from others. You’ll get individual feedback and real reps.
What if I’ve never role played before?
Perfect. You’ll learn a simple, supportive format that helps you grow fast—without the awkwardness.
Do I need to prepare anything?
Just bring your curiosity, humility, and commitment to getting better each week.
About Steve Shull
Steve Shull is not your typical real estate coach. A former NFL linebacker turned top-producing agent, Steve has spent the last three decades helping agents and teams build thriving, referral-based businesses by focusing on what truly matters—how you do business, not how much you do.
At the heart of Steve’s work is a simple but powerful belief:
“You don’t need to do more. You need to do better.”
Through his company, Performance Coaching, Steve challenges agents to break free from the never-ending chase for more leads, more transactions, and more hustle. Instead, he helps them rewire for sustainable success by mastering six key standards that redefine how real estate is done.
Want to pay with Performance Coaching credits? Reach out to our team for assistance.
