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Black Friday 2026

Make 2027 your strongest year yet.

27% off every coaching program: daily calls, small groups, 1-on-1 and role play. Our biggest savings of the year, through November 30.

Best value

Performance Six Coaching Program — Annual Package

$3,650 Regular price $5,000
You save $1,350
  • 12 months of access
  • Daily group coaching calls, Mon–Fri
  • Live role play sessions, Mon–Thu
Claim the annual deal

How do you want to be coached?

Every program is 27% off. Pick a format to jump to its options.

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DAILY COACHING CALLS

Performance Six Coaching Program

Group coaching every weekday morning plus live role play, Monday through Thursday.

Performance Six Coaching Program - Annual Package

$3,650

Regular Price: $5,000

What's included:

  • Access to program for 12 Months
  • Daily Group Coaching Calls-Monday through Friday from 8:00–8:30 AM PT.

  • Live Role Play Sessions- Monday through Thursday at 2:30–3:00 PM PT and 5:30–6:00 PM PT.

  • The Performance Six Assessment Tool- A powerful self-evaluation tool to track your progress and identify key areas for growth across all six success standards.

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Performance Six Coaching Program - 6 Month Package

$2,190

Regular Price: $3,000

What's included:

  • Access to program for 6 Months
  • Daily Group Coaching Calls-Monday through Friday from 8:00–8:30 AM PT.
  • Live Role Play Sessions- Monday through Thursday at 2:30–3:00 PM PT and 5:30–6:00 PM PT.

  • The Performance Six Assessment Tool- A powerful self-evaluation tool to track your progress and identify key areas for growth across all six success standards.
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Performance Six Coaching Program - 3 Month Package

$1,204.50

Regular Price: $1,650

What's included:

  • Access to program for 3 Months
  • Daily Group Coaching Calls-Monday through Friday from 8:00–8:30 AM PT.

  • Live Role Play Sessions- Monday through Thursday at 2:30–3:00 PM PT and 5:30–6:00 PM PT.

  • The Performance Six Assessment Tool- A powerful self-evaluation tool to track your progress and identify key areas for growth across all six success standards.

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DAILY COACHING CALLS

Small Group Coaching

Group coaching every weekday morning plus live role play, Monday through Thursday.

Small Group Coaching- Annual Package

$4,400

Regular Price: $6,000

  • Meets Monday through Thursday for 30 minutes each day via Zoom.
  • The time slots available are 5:30 AM, 7:00 AM, and 7:30 AM PT
  • 20-30 Agents and 1 expert Coach
  • You can participate in any or all groups on any given day.
  • All topics are open for discussion.
  • Includes the daily Performance Six Coaching Calls.
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Small Group Coaching- Quarterly Package

$1,406

Regular Price: $1,900

  • Meets Monday through Thursday for 30 minutes each day via Zoom.
  • The time slots available are 5:30 AM, 7:00 AM, and 7:30 AM PT
  • 20-30 Agents and 1 expert Coach
  • You can participate in any or all groups on any given day.
  • All topics are open for discussion.
  • Includes the daily Performance Six Coaching Calls.
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PRIVATE COACHING

1-on-1 Coaching

Group coaching every weekday morning plus live role play, Monday through Thursday.

1-on-1 Coaching with Steve Shull - 6 Months

$8,880

Regular Price: $12,000

  • One 30-minute Zoom or phone call at a fixed time each week

  • Includes the daily Performance Six Coaching Calls
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1-on-1 CRM & Systems Coaching with Caroline Wilkins

$8,880

Regular Price: $12,000

  • One 30-minute Zoom or phone call at a fixed time each week

  • Includes the daily Performance Six Coaching Calls
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DAILY COACHING CALLS

Role Play Groups

Group coaching every weekday morning plus live role play, Monday through Thursday.

The Performance Lab with Steve Shull

$2,220

Regular Price: $3,000

  • 10 Week Role Play Group with Steve Shull
  • 20 Agents per Group
  • 1 hour each week
  • Next group begins Tuesday November 24th
  • Can be used for any future coaching sessions in 2026
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Role Play with David 1.0 - New Client Discovery Call

$888

Regular Price: $1,200

  • Group Focus: Internalize and deliver the New Client Discovery Intake Call Framework—with tone, pacing, and role-play. This is the very first conversation you have with a potential buyer or seller.
  • The Outcome: Nail the first conversation and set the stage for a strong client relationship.
  • Who It’s For: Open to all.
  • Can be used for any future coaching sessions in 2026
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Role Play with David 1.5 - Sharpening The Skills

$888

Regular Price: $1,200

  • Group Focus: Listening mastery within the Intake Call Framework—tactical empathy, emotional intelligence, labels, and mirrors.

  • The Outcome: Build rapport fast, surface hidden concerns, and create trust from the first call.

  • Who It’s For: Open only to graduates of the 1.0 New Client Discovery Role Play Group.

  • Can be used for any future coaching sessions in 2026
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DAILY COACHING CALLS

Game Plan 2027

Group coaching every weekday morning plus live role play, Monday through Thursday.

Game Plan Ticket

$888

Regular Price: $1,200

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What You'll Learn

Blow Up The Excuses

We’ll dismantle the most common lies agents tell themselves:

  • “I need to be flexible.”

  • “I don’t want to miss out.”

  • “I work better with freedom.”

You don’t have a time problem. You have an execution problem.

Rewire the Resistance

Understand the real reason you resist structure:

  • Your brain is wired for survival, not success

  • You’ve mistaken freedom for flailing

  • You’re addicted to urgency, not impact

We’ll expose the emotional root of your time dysfunction—and show you how to shift it

Build a Mastery-Based Calendar

You’ll walk away with a very practical and executable system for time blocking.

  • Only do what’s on the calendar

  • Block out what matters most

  • Let go of what doesn’t get done

  • End the day with clarity, not decision fatigue

Your calendar will become your North Star—a tool that eliminates stress and tells you exactly what to do, every day.

Create a Foundation for Mastery

This isn’t just about productivity.
This is about how you build trust, confidence, and consistency in your business.

Time Optimization fuels:

  • Strategic Execution

  • Consistent Relationship Cultivation

  • A Full-Fee, Referral-Based Business

FAQs

Have questions? 

Our team is available to help. Please reach out to [email protected]. 

Please note that Coaching Credits cannot be applied toward this sale, cash purchases only.